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The Blogger Union has partnered with CreativeMornings/Miami for a collaborative storytelling marathon. Tune in to read the story of our city told by local creatives, bloggers and entrepreneurs. Each week, a different member of CreativeMornings will take over to post what inspires them about South Florida. Do you want to take over the CreativeMornings/Miami blog and share your take on our community? Email Paola at info@thebloggerunion.com and we’ll get working on it!

The Morning Momentum series asks creatives across the city to share a “Morning Moment” – an image of something unique, odd, enriching or detracting from their morning routine.

Today – the voices that point us to what we see and where we gather. 

Curated by Azhar Chougle, a designer, developer and newcomer in Miami, FL. He created Hatch · Miami, a directory of creative essentials and excellent creative in the magic city.

Isabella Acker

One of my morning rituals includes drinking hot water with lemon every morning. It has many benefits including balancing your pH levels, flushes toxins, strengthens the liver, and increases energy. 

Passionate and purposeful, Isabella Acker is a recognized industry visionary in today’s cultural and music landscape. As Curator of Culture of Prism Music Group, Acker cultivates culturally infused authentic experiences within local and emerging music, art, film, wellness, and marketplace communities.
theprismmusicgroup.com

Derek Edward Love

Before muddling the trajectory of the day with news, notifications, and requests, I meditate. For 20 minutes, joined only sonically by the ambivalently territorial rustlings of a neighborhood cat, the churning hum of early summer air conditioning, and the distant snore of a covertly dormant bum, I sit in my garden.

Derek Edward Love is a strategist, design researcher, and creative director. He is a co-founder of Infraculture, Miami’s culture calendar.
infraculture.com

Bruce Pinchbeck

Here’s my morning routine. This guy. Zuko. Ironically, I’m not a morning person. I love to sleep in, love to lay in bed and read the news or just day dream about the coming day but this guy keeps me on schedule. He gets his morning meal and walk and there is NO WAY he’s going to let me forget that. Before my girlfriend and I adopted Zuko I was concerned that I wouldn’t be able to handle the added responsibility of a dog on top of a crazy start-up schedule. Now I’m not too sure how I survived without him keeping me in check :)

Bruce Pinchbeck leads WhereBy Us’ creative team focusing on event and experience design strategy. He is an artist and producer who previously worked at New World Symphony, Philly.com and NBC. 
whereby.us
thenewtropic.com

Nathaniel Sandler

I don’t do mornings - the last time I was out of bed in the am was my CreativeMornings talk - but my first piece of inspiration on most every day is a vault filled with books, each of which I’ve carried or dropped or judged by its cover at some point or another. 

Location: The south wing of Bookleggers Library, a space closed to the public filled with books for the public. 

Nathaniel Sandler is a writer, current Editor of the Miami Rail, and the founding director of Bookleggers Library. He is currently building an imaginary aquapod which is definitely cooler than Governor Rick Scott’s. 
miamirail.org
bookleggerslibrary.com

The Blogger Union has partnered with CreativeMornings/Miami for a collaborative storytelling marathon. Tune in to read the story of our city told by local creatives, bloggers and entrepreneurs. Each week, a different member of CreativeMornings will take over to post what inspires them about South Florida. Do you want to take over the CreativeMornings/Miami blog and share your take on our community? Email Paola at info@thebloggerunion.com and we’ll get working on it!

The Morning Momentum series asks creatives across the city to share a “Morning Moment” – an image of something unique, odd, enriching or detracting from their morning routine.

Today – selected leaders from the city’s co-working world.

Curated by Azhar Chougle, a designer, developer and newcomer in Miami, FL. He created Hatch · Miami, a directory of creative essentials and excellent creative in the magic city.

Christian Cooley

There is no better way to start my day by locking myself in my studio and listen to a song that inspires me. Creativity grows in yourself naturally when you are relaxed, focused and motivated.

Christian Cooley is the founder of the hip co-work space Carbon Wynwood and it’s integrated production facility Bamyasi Studio.
carbonwynwood.com
bamyasi-studio.com

Michael Feinstein

I have started my morning the same way for the past 10+ years.  Shot of Illy espresso brewed in an old school Italian stovetop coffee maker.  Despite all the fancy new coffee machines and flavored capsule options out there, I think the classic espresso is still the best.

Michael Feinstein is the founder and CEO of Büro Miami.  Büro brought the coworking concept to Miami in 2010 with the opening of its flagship location in Midtown and currently has 4 locations in South Florida.
buromiami.com

Danielle Horowitz

Every morning I wake up and am grateful I get to do what I love everyday in the most inspiring environment…and I get my free coffee in one of these awesome mugs in our WeWork office bright and early ready to crush the day.

Danielle Horowitz spent a year and a half as a Community Manager for WeWork in NYC and now has the awesome opportunity to open the newest WeWork in Miami, South of Fifth.
wework.com

Jennifer Lannon

My Miami morning necessities: Coffee. Fresh air. Emails, and a little laughter, on the rooftop terrace at Building.co

Jennifer Lannon runs Business Development for Building.co, Miami’s premier collaborative workspace designed for growing companies and individuals serving the tech ecosystem. 
building.co

The Blogger Union has partnered with CreativeMornings/Miami for a collaborative storytelling marathon. Tune in to read the story of our city told by local creatives, bloggers and entrepreneurs. Each week, a different member of CreativeMornings will take over to post what inspires them about South Florida. Do you want to take over the CreativeMornings/Miami blog and share your take on our community? Email Paola at info@thebloggerunion.com and we’ll get working on it!

The Morning Momentum series asks creatives across the city to share a “Morning Moment” – an image of something unique, odd, enriching or detracting from their morning routine.

Today – selected founders of the city’s creative agencies.

Curated by Azhar Chougle, a designer, developer and newcomer in Miami, FL. He created Hatch · Miami, a directory of creative essentials and excellent creative in the magic city.

Ben Coppelman

In a world turned upside down by a child, mornings with my son remind me that an upside down world is far more beautiful. 

Ben Coppelman is the founder and creative director of MRKT, a boutique design firm born and bred in Miami, and nourished by its vibrant community.
openmrkt.com

Seth Labenz

Detail of a Royal Palm frond — part of my morning routine of rounding up downed fronds surrounding our house before heading to the office.

Seth Labenz is a principal and co-founder of the New York / Miami design agency Topos Graphics and the creative director of the Miami publishing imprint Jai-Alai Books.
toposgraphics.com
jai-alaibooks.com

Jourdan Binder

This is Kahlua, she is something unique, odd, enriching and detracting from my morning routine.

Jourdan Binder is a managing partner of The Workshop Collective. Miami native, professional consumer, and born to create. 
workshopcollective.com

Erika Morales

Nuns at Ikea. 

Co-founder and Principal of Lemon Yellow, Erika Morales has more than 15 years of experience across branding, design and digital, working with wide-ranging local, national and international clients.
lemonyellow.com

Paola Diaz

Meet Stark, my mid morning distraction and creative inspiration. 

Paola Diaz is the founder and creative director of Maas, a Miami based graphic design & branding studio.
maas4studio.com

The Blogger Union has partnered with CreativeMornings/Miami for a collaborative storytelling marathon. Tune in to read the story of our city told by local creatives, bloggers and entrepreneurs. Each week, a different member of CreativeMornings will take over to post what inspires them about South Florida. Do you want to take over the CreativeMornings/Miami blog and share your take on our community? Email Paola at info@thebloggerunion.com and we’ll get working on it!

The Morning Momentum series asks creatives across the city to share a “Morning Moment” – an image of something unique, odd, enriching or detracting from their morning routine.

Today – a selection of local creatives.

Curated by Azhar Chougle, a designer, developer and newcomer in Miami, FL. He created Hatch · Miami, a directory of creative essentials and excellent creative in the magic city.

Michelle Azzi

My morning doesn’t officially start until I’ve had my 20 minute cuddle session with my dog, #CooperTheBT

Michelle Azzi is a graphic designer living in Miami, FL.  
michelleazzi.com

Amanda Finnucio

I made a agreement with my neighbor to harvest their bananas — every morning, when I walk my dog, I eagerly check on this humongous bunch, waiting for them to be banana bread ready.

Born and raised in Miami. Educated in Raleigh, NC. I think paper is perfection. I’d rather be eating.
amandapfinuccio.com

Edwin Beauchamp

The contents of this little bag are essential for my morning routine.

Edau is an Illustrator and Graphic Designer born and based in Miami, Fl.
helloedau.com

The Blogger Union has partnered with CreativeMornings/Miami for a collaborative storytelling marathon. Tune in to read the story of our city told by local creatives, bloggers and entrepreneurs. Each week, a different member of CreativeMornings will take over to post what inspires them about South Florida. Do yo want to take over the CreativeMornings/Miami blog and share your take on our community? Email Paola at info@thebloggerunion and we’ll get working on it!

Hello Everyone my name is Andres and I created a men’s fitness and fashion blog based in Miami called Andres.Fitness. I’ve been writing for a little over a year now and I enjoy showcasing new and established gyms in the South Florida area. I also want to promote new and emerging active wear brands from around the world for men.

One thing South Florida is lacking, is a strong fitness community. You know of certain gyms or studios but don’t go or don’t follow thru with joining for many reasons and I want to prevent that. Professionals are available to help anyone of all fitness levels that wants to take their fitness and health to the next level. Both professionally with sports or personally by becoming fitter in their lives. That is why, I highlight new trainers and gyms. Promoting new styles of training. Giving the audience a view of what they can expect.

Learn more by visiting my website http://Andres.Fitness  

I have yet to find an athletic apparel line like Muscle Monkey’s. Their clothes fit like a glove and look great in and out of the gym. The cut to their shirts are made for those of use that go hard in the gym. Nothing ordinary here in fact their style is out of this world. Being able to wear something that is built for the athletic male and still stylish to go out in can be a challenge. Wearing Muscle Monkey’s tops and tanks come as no problem and always get looks from others. Be sure to check them out. 

The Blogger Union has partnered with CreativeMornings/Miami for a collaborative storytelling marathon. Tune in to read the story of our city told by local creatives, bloggers and entrepreneurs. Each week, a different member of CreativeMornings will take over to post what inspires them about South Florida. Do yo want to take over the CreativeMornings/Miami blog and share your take on our community? Email Paola at info@thebloggerunion and we’ll get working on it!

My name is Andres and I created a men’s fitness and fashion blog based in Miami called Andres.Fitness. I’ve been writing for a little over a year now and I enjoy showcasing new and established gyms in the South Florida area. I also want to promote new and emerging active wear brands from around the world for men.

One thing South Florida is lacking, is a strong #fitness community. You know of certain gyms or studios but don’t go or don’t follow thru with joining for many reasons and I want to prevent that. Professionals are available to help anyone of all fitness levels that wants to take their fitness and health to the next level. Both professionally with sports or personally by becoming fitter in their lives. That is why, I highlight new trainers and gyms. Promoting new styles of training. Giving the audience a view of what they can expect.

Learn more by visiting my website http://Andres.Fitness

It’s easy to see professional fitness models change their bodies throughout their competitive year. So why can’t you see any change in your body? You don’t have to be a competitive body builder or a fitness professional to see real change. Tell me if any of these tips call out to you.

1) Missing meals or starving the body

Everyday I hear a story about some women saying I’m only eating 600 calories and doing an hour of cardio and I cant lose any weight. No shit. You are starving the body and it will refuse to let any fat go when starved.

2) You are doing too much cardio

If you want to get fit you need to lift. ESPECIALLY YOU WOMEN!! Lift, Lift, Lift. 70% of your efforts need to be with weights. Adding muscle increases metabolism and forces the body to burn more calories during the day. Cardio makes you soft and eats away at muscle.

3) You are not getting enough carbs

I see so many people especially competitors on this low and no carb diets doing 2 hours of cardio, only once they come off they find out their thyroids are shot and it can take years if ever to return to normalcy. If you are training daily your body needs fuel. Plain and simple. Eat healthy slow digesting carbs.

4) You simply are not working hard enough

If being fit was simple everyone would do it. Eating 5 healthy meals, doing some sets in the weight room and an hour of cardio does not guarantee you will receive the results you want. Life is all about return on investment. if you invest maximum effort into your studies, your job, finances or your body, you will get the desired payout in the end. Walking on a treadmill for an hour or getting on the stairmaster is not maximum investment.

5) You are doing the wrong type of cardio

Get your ass off the treadmill or elliptical. 20 mins of sprints or HIIT on the football field trumps walking and jogging on the treadmill for an hour all day.

6) Your lift can be fat burning as well

I know why so many people fail at lifting programs. They do a set, wait 3-4 minutes then do another. Boring Boring Boring. Yeah I would quit too. Shorten rest periods to a minute or less between sets. If you are not sweating 5 minutes in, you aren’t working hard enough!! Increase intensity!!!

7) You have a cheat day not a cheat meal

I guarantee the person that invented the term “cheat day” was a fat ass. Its “cheat meal” have a cheat meal once every 10-14 days and then get your ass in the gym and make it work for you!

8) Alcohol

This is the one thing you won’t quit? No shit. If you want to cut the fat, cut the booze!!! I guarantee if you went 30 days with no alcohol you would see and feel a dramatic difference!

The Blogger Union has partnered with CreativeMornings/Miami for a collaborative storytelling marathon. Tune in to read the story of our city told by local creatives, bloggers and entrepreneurs. Each week, a different member of CreativeMornings will take over to post what inspires them about South Florida. Do yo want to take over the CreativeMornings/Miami blog and share your take on our community? Email Paola at info@thebloggerunion and we’ll get working on it! 

Hello Everyone,

My name is Andres and I created a men’s fitness and fashion blog based in Miami called Andres.Fitness. I’ve been writing for a little over a year now and I enjoy showcasing new and established gyms in the South Florida area. I also want to promote new and emerging active wear brands from around the world for men.

One thing South Florida is lacking, is a strong #fitness community. You know of certain gyms or studios but don’t go or don’t follow thru with joining for many reasons and I want to prevent that. Professionals are available to help anyone of all fitness levels that wants to take their fitness and health to the next level. Both professionally with sports or personally by becoming fitter in their lives. That is why, I highlight new trainers and gyms. Promoting new styles of training. Giving the audience a view of what they can expect.

Learn more by visiting my website http://Andres.Fitness  

Miami is well knows for it’s party scene but it’s also a got a thriving and growing fitness community. With the addition of new corporate gyms opening in 2016/17 and smaller boutique studios Miami is growing. You wouldn’t expect it but Miami has grown in many ways and introduced a number of training facilities that rival some of the best in the country. The rise of millennial’s in South Florida has prompted businesses to provide great quality training facilities with boutique clothing shops featuring new and emerging athletic brands. So to give you some insight into some of the best gyms Miami has to offer here are the top 5 gyms in Miami…

1. Equinox - 520 Collins Ave, Miami Beach, FL 33139

Visiting an Equinox gym is a staple for anyone visiting or living in Miami. The upscale Equinox South Beach fitness location is known for its world class fitness classes and top-notch personal trainers. Equinox also offers luxurious spa treatments for anyone looking for an escape. A shop for fitness related products. Giving anyone a chance to score the hottest new activewear for men and women. Their juice bar has special crafted smoothies and juices. Equinox has 4 locations in the Miami area and another on the way soon.

2. DBC Fitness - 3841 Ne 2nd Ave. #103 Miami, FL 33137

Located in the Miami Design District, DBC Fitness has grown as one of the top functional training facilities. Named after Dumbbells, Barbells and Cables it boasts professional training equipment that you would find at an exclusive high-end gym. You can expect quality trainers with years of experience giving your body the workout it needs to bring your game to the next level. You will find professional athletes training next to the avid fitness enthusiast. Trainers of DBC Fitness, tailor custom made programs to fit each clients needs and goals. If you’re looking to improve your speed, agility, range of motion or overall game. Your best bet is to train at DBC Fitness.

3. South Beach Boxing - 715 Washington Ave, Miami Beach, FL 33139

Working out isn’t always cardio and weights, sometimes it takes punching and kicking. Boxing is a great stress release both mentally and physically and helps to build your endurance and stamina in and out of the ring. For some, hitting a bag can really clear the mind and help work thru any mental road blocks they may be having. Classes range from traditional boxing to kickboxing / may thai, boot camp / cross training, anti-bullying / kids classes. Yoga is also offered at the studio as well as traditional free weights and gym area. What is especially cool about South Beach Boxing is they offer classes all day long.

4. Barry’s Bootcamp Midtown - 3252 NE 1st Ct, Miami, FL 33137

Located in Midtown Miami, Barry’s Bootcamp offers high intensity classes held inside a dark room with orange ambient lighting and loud music to break you past your comfort zone. Classes follow a HIIT regime, which combines bursts of high intensity activity followed by full body weight training and resistance band calisthenics. Clients also get the benefit of group cool downs with mental preparation for the day ahead and yoga styled stretching. I’ve had some great workouts here especially when doing a class with friends. It gets real competitive. Registering for classes can be done online and always get full early on so book your spot as fast as possible.

5. BodyTek Fitness - 2324 NW 5th Ave, Miami, FL 33127

BodyTek Fitness trains clients using High Intensity Interval Training in a group setting. Their 3 locations pride themselves on helping clients reclaim their lives by providing intense, exercise-based health and fitness programs. Workouts consist of shocking the body and muscle memory through a complete full body training routine. This is no Crossfit gym, BodyTek Fitness has stations clients alternate from making each session ever changing and challenging. Bodytek’s short, intense workouts provide improved athletic capacity and conditioning, improved metabolism, and increased fat burning, averaging 900-1200 calories burned in one class! Clients of all fitness levels are welcome. Everyone is encouraged to give it their best during the workouts thru constant supervision from BodyTek’s highly trained instructors and athletes.

The Blogger Union has partnered with CreativeMornings/Miami for a collaborative storytelling marathon. Tune in to read the story of our city told by local creatives, bloggers and entrepreneurs. Each week, a different member of CreativeMornings will take over to post what inspires them about South Florida. Do yo want to take over the CreativeMornings/Miami blog and share your take on our community? Email Paola at info@thebloggerunion and we’ll get working on it!

About Mei Jorge: Mei Jorge, is the founder and creative mind behind the bilingual fashion, beauty and travel blog Blame it on Mei. Through her outfits and travel adventures she inspires women to dress and feel better about themselves no matter the price tag, age, lifestyle or even personal circumstances. Mei has worked with brands such as Madewell, South Beach Seafood Festival, Univision, Macy’s, ShopStyle, ViX Paula Hermanny, MONAT and Kit & Ace. Currently she has partnered with Miami in Style magazine as a fashion contributor. Within her community, Mei has recently accepted the Chapter Officer position with South Florida Bloggers, a supportive and inclusive community of bloggers in the Miami area with chapters located nation-wide under The Blogger Union.

This article was originally published on Blame it on Mei.

Slowly but surely the choker trend is making it into everyone’s jewelry box this season. One of the things that I love about it, just like any other type of necklace, is the variety of styles to choose from; edgy to feminine, dainty to over-the-top and everything in between. This simple yet elegant one was a recent Baublebar purchase and have been secretly longing for the perfect outfit to pair it with. Its gold embellishment is what stood out to me, and the rest is history.  Can we proceed onto this oh so gorgeous skort, yes it’s actually a pair of pants! What a unique piece right?!

En Español

CAMISA DE HOMBROS AL DESCUBIERTO + FALDA PANTALÓN

De forma lenta pero segura la tendencia de las gargantillas está llegando a los tocadores de todas en esta temporada. Una de las cosas que me encanta de ella, al igual que cualquier otro tipo de collar, es la variedad de estilos para elegir; de atrevido a femenino, delicado hasta exagerado y todo lo demás. Este en específico, que es sencillo pero elegante fue una reciente compra de Baublebar y he anhelado en secreto el look perfecto para combinarlo. Sus detalle de color oro fue lo que me llamo la atención, y bueno, el resto es historia. ¿Podemos continuar con esta alucinante falda pantalón? ¡Sí, son pantalones! Una pieza única ¿verdad?

The Blogger Union has partnered with CreativeMornings/Miami for a collaborative storytelling marathon. Tune in to read the story of our city told by local creatives, bloggers and entrepreneurs. Each week, a different member of CreativeMornings will take over to post what inspires them about South Florida. Do yo want to take over the CreativeMornings/Miami blog and share your take on our community? Email Paola at info@thebloggerunion and we’ll get working on it!

About Mei Jorge: Mei Jorge, is the founder and creative mind behind the bilingual fashion, beauty and travel blog Blame it on Mei. Through her outfits and travel adventures she inspires women to dress and feel better about themselves no matter the price tag, age, lifestyle or even personal circumstances. Mei has worked with brands such as Madewell, South Beach Seafood Festival, Univision, Macy’s, ShopStyle, ViX Paula Hermanny, MONAT and Kit & Ace. Currently she has partnered with Miami in Style magazine as a fashion contributor. Within her community, Mei has recently accepted the Chapter Officer position with South Florida Bloggers, a supportive and inclusive community of bloggers in the Miami area with chapters located nation-wide under The Blogger Union.

This article was originally published on Blame it on Mei.

I wore this very flirty outfit to an event I hosted a few weeks ago in Wynwood; a very trendy, artsy and eclectic neighborhood near Downtown, Miami. The event took place outdoors so I knew I wanted to wear something light, casual and fun; hence why I opted for this ruffled beauty, and also because crop tops and high-waisted bottoms are the perfect pair because you can show off some skin without being too revealing! Now, onto these fun and comfy wedges that have been on constant rotation lately (I’ve linked affordable options here). They are a great addition to any outfit, who can say no to tassels, right?! (see how I styled them with a beautiful cold-shoulder dress here).

En Español

BLUSA CORTA DE VUELOS + PANTALONES ANCHOS COLOR MOSTAZA

Vestí este coqueto outfit a un evento que presente hace unas semanas en Wynwood; un barrio cerca del centro de Miami que se conoce por su arte, gastronomía y moda. El evento se llevó a cabo al aire libre, y quería vestir algo ligero, casual y divertido; por lo tanto, opte por esta belleza de vuelos, y porque las blusas cortas y pantalones de talle alto son la pareja perfecta; puede mostrar algo de piel sin ser demasiado provocativa. Ahora, sobre estas alegres y cómodas cuñas que han estado en constante rotación últimamente (he encontrado opciones asequibles aquí), son una gran adición a cualquier look, ¿quién puede decirle no a los flecos? ¡¿verdad?! (vean cómo las combine con un hermoso vestido de hombros al descubierto aquí).

The Blogger Union has partnered with CreativeMornings/Miami for a collaborative storytelling marathon. Tune in to read the story of our city told by local creatives, bloggers and entrepreneurs. Each week, a different member of CreativeMornings will take over to post what inspires them about South Florida. Do yo want to take over the CreativeMornings/Miami blog and share your take on our community? Email Paola at info@thebloggerunion and we’ll get working on it!

About Mei Jorge: Mei Jorge, is the founder and creative mind behind the bilingual fashion, beauty and travel blog Blame it on Mei. Through her outfits and travel adventures she inspires women to dress and feel better about themselves no matter the price tag, age, lifestyle or even personal circumstances. Mei has worked with brands such as Madewell, South Beach Seafood Festival, Univision, Macy’s, ShopStyle, ViX Paula Hermanny, MONAT and Kit & Ace. Currently she has partnered with Miami in Style magazine as a fashion contributor. Within her community, Mei has recently accepted the Chapter Officer position with South Florida Bloggers, a supportive and inclusive community of bloggers in the Miami area with chapters located nation-wide under The Blogger Union.

This article was originally published on Blame it on Mei.

More stripes you say? #YesPlease! with a little dash of chambray and a lot of off the shoulder! I yet have to find someone who doesn’t love the off the shoulder trend, it is literally the only buzz on the street this season, well maybe not the only one, but definitely the most fun and flirty. The Miami weather, well, it’s hot to say the least. It sure feels less and less like spring and more and more like summer, so wearing something that’s comfortable, chic and fun is a must. Lately I have been choosing flowy dresses (like in this post or this one) simple tops and comfy shorts for my weekend wear, because a girl needs to survive the heat and humidity, you know what I am saying?

En Español

CAMISA DE DENIM CON HOMBROS AL DESCUBIERTO + PANTALONES CORTOS DE RAYAS

¿Más rayas? ¡Sí por favor! ¿Con un poco de hombros al descubierto? ¡Por supuesto! Todavía no he encontrado a alguien que no le guste la tendencia del hombro al descubierto, que es, literalmente, lo único que se ve en esta temporada, bueno, tal vez no lo único, pero sin duda es la tendencia mas divertida y coqueta en mi opinión. El clima de Miami sí que es caluroso (pero ya eso no es nada nuevo); se siente cada vez menos como primavera y más como verano, así que vestir algo que es cómodo, chic y divertido es una necesidad. Últimamente he estado eligiendo vestidos (como en este post o éste), blusas sencillas y pantalones cortos que sean cómodos para el fin de semana, ya que se necesita sobrevivir al calor y la humedad ¿no creen?