Fear of what other people will think is the single most paralyzing dynamic in business and in life. The best moment of my life…was the day I realized that I know longer give a damn what anybody thinks. That’s enormously liberating and freeing, and it’s the only way to live your life and do your business.

You need to say, 'This is a period of time in which I am going to try and make something.' If you don't do that, then how are you going to make anything?

A doodle is a quick, fun idea.

F*ck it. We'll do it anyway.

There's no line item on a balance sheet for 'give a damn,' but it's the most valuable thing you've got in the business.

The function has to be the brand. If it works well, it has to be branded at the same time.

The more innovative you are, the sharper you are, the smarter you are, the more courageous you have to be.