From baking at home to hosting Asia’s first illusion cake exhibition, Alison Chan shares how Dear Harley transformed pandemic challenges into a recipe for success.
Join Alison Chan, founder of Dear Harley, as she reveals the inspiring journey of turning pandemic challenges into opportunities. What started as a home-based passion project named after her nephew has evolved into a luxury cake brand known for stunning illusion cakes and masterclasses. Discover how Dear Harley not only survived but thrived during COVID, hosting Asia’s first illusion cake exhibition at K11 Musea and establishing a premium baking studio. Learn valuable insights about business resilience and brand building in this captivating story of sweet success.
About the speaker
My journey in cake decorating started ten years ago when I was baking at home for families and friends. Named after my nephew, I started Dear Harley and decided to pursue a meaning and fulfilling career through the medium of designer cakes and desserts. We hosted Asia's first illusion cake exhibition at K11 Musea, spreading my love for cake art in Hong Kong. Dear Harley is now a well established brand offering not only luxurious custom and illusion cakes, but also regular baking Masterclasses and events in our premium baking studio.
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Hosted by
Soho House Hong Kong
33 Des Voeux Rd W, Sheung Wan
Hong Kong, Hong Kong Island Hong Kong Sheung Wan
Date
Partners
Fresh Accounting
Soho House
Redback
Oracle Video Production
workshop ten
Peppercorn
Host Mark Swinkels
Volunteer Hussain Dewani
Volunteer Louisa Harker
Volunteer Jose Urbano
Volunteer Tracy Wong
Volunteer Ruby Wong
Volunteer Josie Ling
Volunteer Tanja Polansky
