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Marco Fossati Andrea Abascià

Fluidity: from Egocentrism to Ecologism

part of a series on Design

28:13

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Design has become user centered, but what if we have to change our focus from our ego(ism) to a omnicomprehensive eco(logism)?

Human Centered Design was created to serve the economic system we currently live in, but our system must necessarily change in favor of a model that is not based on competition but on collaboration and cooperation in order to define a life-centred design model. Consumers will presumably only continue to exist if we are able to develop design that takes into account a broader framework of sustainability and reuse.

About the speaker

Product&Strategic designer with proven record of launching relevant products utilizing broad background and excellent design skills. High skilled and successful product design specialist with more than 19 years of experience developing concepts, with many product awarded. He works in the fields of industrial design, product design, strategy innovation and limited-edition. Designer freelance, founder&owner of MinelliFossatiDesignStudio, he is now industrial&product design director in Tangity too. Just as an example of his last works are: Acustica sound-absorbing lamp for Fabbian NewYorkCityDesign Awarded, Econconfort 2 a SmartFan for FantiCosmi RedDot Awarded, Via Veneto e new chair for DeCastelli presented during the last Design Week.

  • Design Consultant and Design management for many brand: ABB, Beretta, Gewiss, Vimar, Eelectron, FantiniCosmi, Osram, Illy, Lavazza....... etc etc
  • Lighting and Forniture Design Consultant for Panzeri, Fabbian, DeCastelli....
  • He worked for some design studio in Milan, DesignContinuum, AttivoCreativeResource and TaticDesignStudio

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