When The Future Begins
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If we want to live in a progressive world, we should create.
We always think that the future is about what's going to be added, but we don't think much about what we need to leave behind.
There is no such thing as "the future," there is only futures.
Too many companies compete; too few companies create.
If you really want to understand the world—avoid news.
In a discontinuous world the most important thing to learn is to unlearn. Take out, don't put in. Take away. Forget. Ignore. Erase.
The future should be strange, it should be weird, quirky, provocative, dangerous, difficult, strange in a bubble creative.
People often misconstruct reality. That is one of the greatest shortcomings of future thinking.
Technology needs to become boring to change the world.