Broken

Embracing difference and otherness – that we believe is not only the key to innovation within healthcare; it's also something that art and design brings to the table to improve and perhaps even fix medicine.

Design dictates how well we live and die.... and if that is broken, then we must fix it.

Most doctors choose to die at home peacefully, surrounded by their memories and loved ones, whereas 75% of the rest of us will die in a machine-filled sterile environment, often alone and connected to one or more tubes.

How long before a doctor interrupts you after they first meet you? 10 minutes? No, it's 23 seconds.