Richie Hardcore speaks at the February 2014 CreativeMornings talk in Auckland about what it means to be a Modern day Rebel.
The path of the rebel is never a smooth one. To challenge the status quo, butt heads with mainstream opinion, and reshape society you have to be willing to expose yourself and take a few hits. You have to be ready to become an outcast.
But when you look back in time, the rebels are the ones history remembers, for better or worse. They push the boundaries, catalyse change, question the things others blindly accept. They forge new ways of thinking and change the world.
We couldn’t think of anyone who fits that description better then Richie Hardcore. In his words, “Being a rebel isn’t smoking and drinking and dying your hair, it’s being brave, meaningfully rejecting what society tells us is normal, challenging it and living our better, higher values, because the personal is political.”