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Sukh Dugal

The story of the perfect tshirt

part of a series on Simplicity

31:11

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Sukh Dugal on building the March tee brand

About the speaker

Sukh grew up in Bombay and found his interest in design and computers at 14. His entry into the world of business happened when he saw the value of quality design in websites and apps. This led to the creation of Studio March. After a decade in technology design, he felt the urge to produce something tangible. Inspired by the concept of using superior quality fibers in straightforward apparel, he decided to design a t-shirt that emphasized weight, quality and comfort. This vision became March Tee.

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