Exploring the need to fail faster in Africa

Being Irish in Africa is quite an interesting thing

Why are certain things not the way they are? So why are certain economies, why are certain societies not doing as well as we think they might do?

We don't want to spend enough time on the ground or enough time immersing ourselves in somebody else's culture

Dora the Explorer is to children's TV what Lionel Messi is to football, and she's a rockstar

Africa... it's unique and special, it's fantastic, it's wonderful and it is Africa

The brands that make people tick are the ones that tap into the emotional strings in a very very deep way.

This whole design movement across the continent is frustrating some people and delighting others.

What's beautiful about the design movement in Africa is no one is telling them what's right or wrong

Some cultures are just destined or set up historically to fail, and certainly, from where I come from, this is a narrative.

We need to celebrate and allow what has gone before to fail, and embrace what is new, support it, give its credence, and let it flow into the market.

We will ... fail faster which will hopefully equip us to succeed better in the future.