Hello October! The international theme for October is SOFT.
Hello October! The international theme for October is SOFT. It was chosen by our Victoria chapter in British Columbia, Canada and illustrated by Leah McInnis, and is presented by Adobe.
The world feels hard in so many ways. Soft is gentle, empathic, and vulnerable. But being soft is not a weakness. It is a sign of deeper strength. Having the courage to walk through life without armor.
Let’s snuggle up and let down our guard.
The world feels hard in so many ways. Soft is gentle, empathic, and vulnerable. But being soft is not a weakness. It is a sign of deeper strength. Having the courage to walk through life without armor.
Let’s snuggle up and let down our guard.

Speaker Anna Flowers is the founder and designer of Anna Flowers Designs, a Seattle-based luxury womenswear label guided by the philosophy “Women are Art.” Her journey from sewing in a cult to showing on international runways has shaped her mission: to transform softness into strength, survival, and beauty. Her work has been featured in publications like Harper’s Bazaar and Blur Magazine and has walked runways from London to New York. Through couture craftsmanship and limited ready-to-wear collections, Anna creates garments that allow women to feel radiant, timeless, and unapologetically themselves.
Save the date for Friday, October 10 and check out details here.
