Co-founder and CEO of Ampfy, an advertising agency grounded in social media, empowering brands to find, shape and amplify their social assets in Brazil. Previously, served as co-founder and director of LikeStore, the first social commerce platform in Latin America. For the last 15 years, has helped a diverse range of companies to find their spot in digital. Both in Brazil and in the UK, developed and executed digital strategies for brands like Adidas, Budweiser, Citibank, Fiat, Gatorade, Mitsubishi Motors, Nestlé, Nivea, Petrobras, Philips and Sony. Holds a master degree in Advanced Marketing from Lancaster University in England; MBA in Business Strategy from UFMG; and a bachelor degree in Advertisement from PUC-MG. Is a permanent lecturer in digital strategy at Uni-BH, and invited lecturer at ESPM, FDC and others.
Not that much, but advertising and innovation.
Learning something new everyday.
'Be interested to be interesting'.