“You can figure it out. Go and figure it out.”
Amanda Zweerink talks about the influential people throughout her life, writing fan fiction, building things on the early-ish internet, and the power and importance of mentorship.
About the speaker
Amanda Zweerink is co-founder of The Humm, a consulting company that helps deepen your relationships with loyal fans and reach new audiences. As a C-suite strategist and committed mentor she draws on 25+ years in agency, entrepreneur and non-profit experience with healthcare, retail, technology and sports clients. At Zeus Jones, where she was a partner and Chief Marketing and Growth Officer, she led work with Nike, Ulta Beauty @ Target, Tempo by Hilton, and the Mayo Clinic.
In previous professional lives she worked alongside clients and colleagues as varied as NASCAR, Levi’s and Vice President Al Gore, produced live events for Mortified Twin Cities, and created Wallflour Foods, which sold award-winning liege-style waffles at regional grocers. She’s a Minnesota United season ticket holder and superfan, the human half of Sophie the Leonberger, a certified therapy dog, and is often cited for publishing early academic work about internet fandom and Buffy the Vampire Slayer.
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Hosted by
Minneapolis College of Art and Design
2501 Stevens Avenue
Minneapolis, Minnesota United States 55404
Date
Partners
MCAD
Sift Bakery
True Stone Coffee
Northstar Kombucha
Minny & Paul
Videographer Lead Travis Johansen
“He knew things about me that I didn’t know myself, and he gave me a job I was completely unqualified for because he trusted I’d figure it out.”
“I realized I can do hard things and not only that, I like doing hard things.”
(My favorite 2 quotes)