Jack Yakowicz

Innovation doesn’t have to look like a breakthrough invention. Most of the time, it starts smaller: a pet peeve, a stuck moment, a feeling that the default setting could be better. In this talk, Jack traces creativity from early writing “boot camps,” to years of making music, to building real-world campaigns- and then brings it into the workplace as practical, repeatable innovation. Expect stories, a few honest admissions, and a toolkit for turning everyday problems into original solutions: how to pitch a company (not a posting) and co-create your dream role, how to design a workflow that forces progress on the work that actually matters, and how to sell without selling by leading with clarity, trust, and a plan. You’ll leave with a simple messaging exercise, a way to break big goals into weekly motion, and a healthier relationship with AI- useful, powerful, and firmly in the passenger seat.