Simon Sinek speaks on how to be fulfilled by your job and how companies can better support and inspire the people who work for them.

Our speaker at the April 2012 CreativeMornings/NewYork was Simon Sinek.

About the speaker

Described as “a visionary thinker with a rare intellect,” Sinek teaches leaders and organizations how to inspire people. With a bold goal to help build a world in which the vast majority of people go home everyday feeling fulfilled by their work, Sinek is leading a movement to inspire people to do the things that inspire them.

Sinek is the author of the global best seller, Start With Why: How Great Leaders Inspire Everyone to Take Action and the New York Times and Wall Street Journal best seller, Leaders Eat Last: Why Some Teams Pull Together and Others Don’t. Simon’s next two books are Together is Better, coming out September 2016, and Find Your Why: A Practical Guide to Discovering Purpose for You and Your Team, coming out early 2017.

Simon is also best known for popularizing the concept of Why in his first Ted Talk in 2009. It has since risen to the third most watched talk of all time on, gathering 27+million views and is subtitled in 43 languages.

Sinek’s unconventional and innovative views on business and leadership have earned him invitations to meet with an array of leaders and organizations, all branches of the military, government agencies and entrepreneurs.

Sinek is an adjunct staff member of the RAND Corporation and he actively supports the not-for-profit organization, charity: water. He serves on the board of the Tami Stronach Dance Company and lives in New York.

Favorite quotes from this talk See all

It's the deal we have to make. It's called vulnerability and risk. We have to take the risk to make ourselves vulnerable. Yes, you might do something for someone else and they may not do something back for you. That's the risk you run. — Simon Sinek

Photos from this talk See all

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    So many powerful and productive takeaways. Very encouraging. Thanks for posting the videos!

    Q Amiri
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    Oh man – that was just painfully inspirational. 2.5 thumbs up!

    Richard Sherman
    Jian adornado

    If everybody watches this, the world would be a much better place.

    Jian Adornado

    Inspire one another, express gratitude, and love yourself.

    Michael Dolores