New York host
Tina Roth Eisenberg
@swissmiss
Seth Godin’s four bullet points for working with clients (and bosses).
Do it on purpose. Tell stories that resonate with those in charge. Demand responsibility, but don’t worry at all about authority. Reflect credit, but embrace blame.
About the speaker
By popular demand, SETH GODIN! He’s the author of 17 bestsellers, and the blog, etc. Also the founder of Yoyodyne and Squidoo.com
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